OzHarvest’s top five tips for fundraising28 February 2020
Pictured above - the Koh team on their fundraiser walk for CEO Cookoff.
Here at OzHarvest we understand that asking people for money can, at times, be challenging. But when you’re raising money for such a fantastic event, there’s no reason it shouldn’t be an enriching experience! Taking some inspiration from some of our wonderful CEOs and teams, we’ve put together a list of top fundraising tips.
It’s hip to be square
OzHarvest is able to provide you or your team with a Square – a handy gadget that will allow people to donate to you directly and instantly using their credit and debit cards. It simply connects to an app on your phone, allowing you to choose the dollar amount, tap the card, and have the donation go straight to your fundraising tally!
Host an event
Throwing an event can be beneficial for both the fundraiser and the attendees – money is raised while donators are provided with a memorable experience. All Wheels Rentals enjoyed great success from their successful Jazz, Beer and Burgers fundraising night in their warehouse in 2019. This year All Wheels will be taking over the iconic Kingsleys Woolloomooloo with an exciting line up of chefs and entertainment, with proceeds from each ticket sale and a live auction going towards CEO Gina Nicolopoulos’ fundraising tally.
"Pulling together an event to fundraise creates an opportunity for us to generate awareness and education around the impact of CEO CookOff. It enables us to connect with our greater community on a more meaningful level and share why All Wheels Rentals are such proud supporters of OzHarvest,” explains Gina.
“People love to give, but we felt that being asked for donations can be wearing. Offering an amazing experience in return enriches everyone."
Spread the love
Fundraising can be an enriching experience, so what better way to gain support than by sharing the journey with your whole organisation? This is exactly what OzHarvest Awesome Partner, IHG, is doing for their first ever CEO CookOff this year. The hotel group is spreading their fundraising efforts across 50 locations with activities that include:
- Dollar Diner campaigns in restaurants
- OzHarvest Money Vans collecting donations
- Staff and guest fundraising
- OzSizzle barbeques. Download your OzSizzle Toolkit here. There are also some great resources such as posters and more that you can find here.
“I am so proud and excited that IHG has become an OzHarvest Awesome Partner and will be taking part in our first CEO CookOff,” says Leanne Harwood, Managing Director – Australasia and Japan at IHG. “We have properties across Australia who are all now connected with their local OzHarvest office and can see firsthand the impact of our fundraising. Together, there is so much we can do to make a positive difference in the world.”
Setting yourself or your team a physical challenge can be a great way to encourage people to support your fundraising. Recently the team at the eco-friendly company Koh undertook an 80km walk from Bondi to Manly as part of their fundraising efforts, and they have more events to follow!
“This walk was such a great challenge for us,” says Koh’s Founder and Chief Customer Officer Adam Lindsay. “Not only was it a great way to raise money for the CookOff, it was also a fantastic team building experience for all involved.
“The work OzHarvest does to eliminate food waste through redistribution to people in need, promoting sustainability through community engagement and innovating to combat hunger, resonates strongly with us and we are thrilled to forge a relationship with them and be a part of the CEO CookOff.”
Find a Match
One quick and exciting way to boost your fundraising is through matched donations. Check in with your company to see if this is something they will offer and watch the money roll in! It worked for fundraising legends Origin Energy, TheFork and Gartner, it can work for you too!
For any other fundraising tips, or if you need any help during your CEO CookOff journey, please contact Jo Hillier at JO.HILLIER@OZHARVEST.ORG